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Around the mid-2000s, a young Alexander Ljung, who studied Media Technology at the prestigious KTH Royal Institute of Technology, saw himself being troubled by synching the school calendar on his MacBook.Īnd as chance would have it, Eric Wahlforss, his co-founder at SoundCloud who studied at the very same university, shared one key trait with Alexander: he was the only other classmate who had a Mac. Stats, interact with their respective communities, or share tracks they like.Ĭoincidentally, just like with Spotify, the story of SoundCloud started in the Swedish capital of Stockholm. Through the SoundCloud Pulse app, creators can check their UsersĬan comment on parts of a track to either show their appreciation or critiqueĬreator’s side, SoundCloud offers an extensive set of tools to promote andĪsses one’s music. Portion of what makes SoundCloud unique is its focus on communication.
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It allows anyone to listen to music while artists can upload, promote, and share their work (as long as they have the rights to do so).įrom a consumer perspective, music can be accessed both on the SoundCloud website and through their app. SoundCloud is a music sharing and online audio distribution platform. The company has raised over $540 million in venture capital funding to this date. Launched in 2008 and headquartered in Berlin, Germany, SoundCloud became an immediate success with both artists as well as music enthusiasts.
#Sound cloud money free#
The company operates on a freemium model, meaning its core product is free to use, but users would need to pay for premium features. SoundCloud makes money from advertising, premium subscription services (namely Go, Go+, and Unlimited), audio mastering services, and ticket sales from events. SoundCloud is an online music platform that allows anyone to listen to music from (mostly) independent artists.